Analytical processing with a business intelligence tool for the follow-up of undergraduate graduates at UNIANDES-Ecuador

Keywords: Marketing, internet universality, access to information, (UNESCO Thesaurus).

Abstract

The purpose of this research is to apply a Business Intelligence tool to manage the graduate follow-up information of the Universidad Regional Autónoma de los Andes (UNIANDES), Ibarra extension, since currently the data of this module is not being used in its entirety and especially as a source to take measures or actions that support the achievement of institutional objectives, from a rationalistic research approach. Two important resources within an organization are information and knowledge, this can legitimize decisions, hence the need to manage the data that we have and that from them new knowledge is forged, something that can be achieved if we take into account and apply new technologies for timely monitoring of key indicators and have sufficient means to evaluate the different alternatives that are given in any decision to be made.

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Published
2022-08-15
How to Cite
Arciniega-Herrera, K., Romero-Fernández, A., Sandoval-Pillajo, A., & Llerena-Ocaña, L. (2022). Analytical processing with a business intelligence tool for the follow-up of undergraduate graduates at UNIANDES-Ecuador. CIENCIAMATRIA, 8(4), 953-968. https://doi.org/10.35381/cm.v8i4.901
Section
De Investigación

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